Managing Orders Across Multiple Sales Channels with Hantera

Published on 
, by Cristina

Selling through multiple channels—online store (custom-built system or any Shopify, Magento, WooCommerce store), physical shops via POS integrations, and marketplaces (like Amazon or eBay)—adds complexity fast.

Orders come in from different systems, with different formats, rules, and processing workflows. Hantera solves this by acting as a single hub where all your orders land, no matter where they come from.

Once an order enters the system, Hantera treats it the same way regardless of source. You don’t have to create separate workflows for different channels. Instead, you define rules once—how orders should be tagged, processed or shipped from—and those rules apply across all orders. This removes guesswork, reduces errors, and keeps your order management process consistent.

Hantera’s API is built for flexibility. Whether you’re integrating a custom-built checkout or connecting to a third-party platform, the system is designed to be easy to work with. You can import orders, update them, and trigger actions through the API. It also supports webhooks, so your other systems can react instantly when something changes—like when an order is created or a shipment dispatched.

Inventory is always up to date. As soon as someone places an order, stock levels are updated across all connected systems. This helps prevent overselling and makes sure your customer support team is working with accurate data at all times.

Support teams can see the full picture for each order—deliveries, product details and reservations, payments, customer information, shipping updates. They can make changes—like issuing a refund or editing a shipping address—directly in the Hantera. And for teams that prefer to automate, the same capabilities are available through the API.

Technical documentation and integration guides are available at developer.hantera.io.

We invite you to Sign Up for a Demo or send us an email at [email protected]. Let’s have a chat about the next steps you can take towards what truly matters — delivering exceptional customer service.


Cover photos by Sigmund on Unsplash, and charlesdeluvio on Unsplash.